Build highly accurate classifiers in days instead of months.
Generated on demand with 90% accuracy of human data at 50% of the cost
Free data testing tool
Find out about its label bias, clustering, skew, and more…
Save hours of time figuring out what data you're missing with Nurdle's free data-testing app. Run locally or in Google Collab without sharing your data.
Details Here
Use Custom Nurdle Datasets for
Text & Intent Classifiers
Low-Prevalence Data (Accuracy)
Train models to detect customer satisfaction, sentiment, regulatory risk, personal information or pretty much any behavior that can be communicated when one person writes something to another.
Build large datasets of hard-to-find low-prevalence data to improve model accuracy with more diverse data that covers more obscure queries and use-cases.
Nurdle Data Fills the Missing Gaps
Kick-start your classifiers with custom cold-start datasets based on your specifications.
Build classifiers to detect behaviors in customer communications without using real customer data.
Get diverse labeled datasets of hard-to-find data for specific use cases in hours - not weeks.
Cold-Start Problem
100% Privacy-Safe
Rapid Model Improvement
Iterate models in days instead of weeks
Human vs Nurdle Sourcing, Prep, Labeling
Time to Production
Speed up AI project times 5x - 50x
Real data performance without the cost or risk
Nurdle provides synthetic unstructured text data that looks like - andperforms like - real human-generated, human-labeled data, but it’s 100% privacy-compliant and generated on demand at a fraction of the cost.
Near-human level accuracy at a fraction of the price
92% Performance at 40% Cost
Why Nurdle?
75% less data science hours
wasted on data sourcing, curation, cleaning and preparation for labeling. Using Nurdle frees up data scientists to do data science.

Nurdle handles the tedious work that data scientists hate and helps them get the data they need faster.
Don’t waste data science time on data prep
4x Less Data Scientist Hours
Data Preparation for Labeling
Data Scientist Hours
How Nurdle can Help
Cold Start Datasets
Get your project off the ground with the custom dataset you need to start model building and iteration.
No data? No problem. If you can specify what you need we can make it.
You’ve got data... but who can afford to clean and label it? Problem solved.
Got lots of data but notallowed to use it? Nurdle data mimics yours and is 100% privacy-compliant.
Startups
Small & Medium Sized Businesses
Enterprise & Regulated
Intent Detection - From Fraud to Upsell Opportunity
Intent classifiers turn noise into signal, making important communications – from fraud and trust & safety risks to purchase intent and upsell opportunities – visible and actionable at scale.
Labeled datasets for your specific use-case and product moat... without sourcing or labeling data.
Scale the number of clients and prospects your team can serve – without adding headcount – using better intent detection.
Train models to detect banking & insurance fraud, medical complaints, and other risks without using real data so you’re 100% compliant.
Startups
Small & Medium Sized Businesses
Enterprise & Regulated
Iterate model improvements in days not weeks
Classifiers take several iterations to get to the level of accuracy required for production. Nurdle helps speed this process up - a lot.
Each model iteration requires a hefty human-labeling pricetag... until now.
Get better performing models faster and cheaper by iterating models with Nurdle datasets.
Shave months off your AI timeline - and skip compliance hurdles - with custom synthetic data on demand.
Startups
Small & Medium Sized Businesses
Enterprise & Regulated
Get Missing Data on Demand to Improve Accuracy
Classifier models are only effective if they’re accurate - which is usually limited by the quality, diversity and quantity of labeled training data. Hence, Nurdle.
Ask for a Data Gap Analysis to see what data you’re missing - and we’ll fill in the blanks.
If your classifiers are over-fit to a narrow training dataset they’re not detecting what you need. We can fix that.
Get de-biased, diverse, use-case and edge-case specific datasets that make your AI production-ready.
Startups
Small & Medium Sized Businesses
Enterprise & Regulated
Data Gap Analysis
Find out what data you're missing for better performance.
If you're not sure what data you need for improvement, Nurdle can analyze your data for you.
Industry Use Cases
Banking, Insurance & Finance
Healthcare
Social Media & Messaging
Dating & Lifestyle
Consumer Brands
AI & SaaS Products
AI Consultancies & Agencies
Trust & Safety Providers
Social Media Monitoring & Insights
Marketplace & Ecommerce
Gaming
Sales & Support Services
How we do it
We produce high volume lookalike data (labeled or not); use your data to test it
Nurdlized Datasets
We produce high volume lookalike data (labeled or not); use your data to test it
Nurdlized Datasets
4
We detect ideal data clusters and what data is missing for your use-case
Data Gap Analysis
We detect ideal data clusters and what data is missing for your use-case
Data Gap Analysis
3
We compare yours with our pre-labelled LLM data vault
Nurdle Data Overlay
We compare yours with our pre-labelled LLM data vault
Nurdle Data Overlay
2
Yours or ours - as few as 50 rows
Real Data Sample
Yours or ours - as few as 50 rows
Real Data Sample
1
We produce high volume lookalike data (labeled or not); use your data to test it
Nurdlized Datasets
We detect ideal data clusters and what data is missing for your use-case
Data Gap Analysis
We compare yours with our pre-labelled LLM data vault
Nurdle Data Overlay
Yours or ours - as few as 50 rows
Real Data Sample
0
4
3
2
1
Need help with something else?
Let Nurdle do the boring part of data science so you can do something more important.
Data Sourcing, Cleaning, Prep & Labeling
Get custom unstructured text datasets - with or without labels - to train your chatbot, semantic search or other generative AI model.
Fine-Tuning Data for LLMs
Free data testing tool
Save hours of time figuring out what data you're missing with Nurdle's free data-testing app.
Find out about its label bias, clustering, skew, and more…
Run locally or in Google Collab without sharing your data.
Justin Davis
Co-Founder and CEO
"Nurdle has been used for 6 years by Spectrum Labs to parse billions of online human interactions.

We've used Nurdle data to moderate content for Riot Games, Grindr, The Meet Group, Together Labs, and other gaming, dating, and social media platforms."